a few weeks ago Max Factor is having a big event to celebrate the launch of their new mascara, Voluptuous False Lash Effect.
Experience never- before wide-eyed impact with the all new Lash Uplift Brush, designed to capture and lift every lash for a Voluptuous False Lash Effect
- The helix shape enables a 360° application.
- The wide fins grip and lift each lash, loading it with more formula.
- The long bristles twist around the brush for more lash separation
- The boost tip coats more of the tiny hard-to-reach lashes.
Aqua, Acrylates Copolymer, Glyceryl Stearate, Disteardimonium Hectorite, Propylene Glycol, Stearic Acid, Copernicia Cerifera Cera, Triethanolamine, Polyethylene, Propylene Carbonate, Lecithin, Polyvinyl Alcohol, Synthetic Wax, Oleic Acid, Tocopherol, Alcohol Denat, Ascorbyl Palmitate, Benzyl Alcohol, Phenoxyethanol, Panthenol, Glycerin, Ethylparaben, Sodium Laureth Sulfate, Propylparaben, Methylparaben, Xanthan Gum, Dimethicone, Trisodium EDTA, Glycine Soja Oil, Potassium Sorbate, Tocopheryl Acetate, Tetrasodium EDTA, Benzoic Acid, Ammonium Hydroxide, Silica Dimethicone Silylate, Glyceryl Oleate, Methylcellulose, Sulfuric Acid, Sorbic Acid [+/- CI 77499, CI 77491, CI 77492
A lot of bloggers were invited and the event is held in full scale. Introduction, presentation to inspiring share by famous Indonesian makeup artists are all here.
The launching product is a mascara, but of course when using makeup, it all takes some to make them work. Eyeliner, Eyeshadow and then the product of the day, mascara.
Max Factor has several type of mascara, eyeliners, and eyeshadow. Seems like the focus of the day is eye makeup.
And we get to play with them during the event, hooray!!
I think they brought most of the shades in their eyeshadow collection.
Which one is your favorite?
Three men who doesn't need further introduction sharing us how they would use the products and experiences with Max Factor.
After all, Max Factor is the makeup of makeup artist.
Since I have to leave early, I have to missed some of the presentation when the makeup artists on the stage.
Still, I get to share with you some of the products from Max Factor. 2 mascaras, 1 eyeliner and 2 eyeshadow palettes.
False Lash Effect Waterproof Mascara, Voluptuous False Lash Effect Mascara, Masterpiece High Precision Liquid Eyeliner,
The intense black, velvet formula glides on smoothly and dries quickly for chic sophistication or bold drama. The paddle-shaped tip gives you two glamorous looks in one: thick and dramatic, or fine and elegant, so you can dial up the drama to suit your look.
- Switch from thick line to thin line in a flash
- Intensity of a liquid eyeliner with the precision of a pencil
- Two looks from one versatile and easy to use paddle tip
First, I'm using the eyeshadow for that irresistible smokey look. I guess a smokey never goes wrong. It helps defining the eyes. For those with monolid like me, a tape would be useful. If not, the eyeshadow will pretty much hidden behind those lids >.<.
A unique tip eyeliner is next. It was a felt tip, which reminds me a lot of those colorful marker we love to play when we were kids, the feeling of using it when it touches the skin is similar, but this time we're playing with eye makeup.
It is not a easy and as precision as I want it to, perhaps a bit of practice would help. The color is black and satisfying, but the tip is not fine. Kinda like a paddle.
The felt tip is suitable for using the eyeliner in dotting method instead of one straight line. It has that grip to the skin which is kind making drawing straight line not really smooth. But the grip, size and shape of the pen itself is pretty good. So I get a good control over the product.
TOP TIPS FOR HOW TO APPLY the mascara
1Push the fins deep into the roots.
2Wiggle at the roots to coat and lift lashes.
3Separate the lashes with the tip
The mascara has a large wand, too large for my lashes. It is not easy to grip the short lashes.
The formula comes in solid black color, water resistant, but doesn't really stand a change against mine. I have greasy eyelids, so I need a mascara that comes with sebum proof and sweat proof as well.
The eyeshadow has a relatively good solid color, there are some fallout, the texture is like a fine powder, easy to be used and the palette is suffice for several look.
Tips: Put some loose powder under the eyes to help remove the fallout. Use a big brush for powder afterwards to remove the loose powder and the fallout at the same time.
Since I have monolid, do excuse me, all of my pictures here would be me looking down >.<.
a good mascara for anyone with long lashes as it pulls and made them have more volume for that false lash effect but kinda tricky to be used by those (like me) with short lashes. Resist water but doesn't have the power against sweat and sebum.
The eyeliner is unique, the tip is like a paddle and not pointy. Need practice on using it and water resistant (not sebum and sweat proof as well).
Easily create a bold eye lines with the solid dark color and formula. It took them seconds to dry on dry air.
Last but not least is the eyeshadow palette with 4 shade gradation from light to dark. Watch out for fallout, apart from that, it's all good.
Thank you Max Factor Indonesia.
And you for reading this post.